Maintaining color consistency across an international supply chain
Bru is a global leader in fabric distribution, providing millions of metres of upholstery and drapery fabrics for commercial and residential use annually. The company is also an industry leader in utilizing digital technologies to drive the furnishing textile industry forward, looking to add value in its supply chain by creating workflows that are efficient and support collaboration.
The Challenge
Maintaining color consistency across an international supply chain required Bru to consider key aspects of the project, including:
- Regional discrepancies in color matching
- Dependency on physical samples delaying approvals
- Increased operational and environmental costs from sample shipments
- Bru sought a scalable, digital solution to streamline color communication and reduce inefficiencies, while simplifying access for external stakeholders
The Solution: Empowering Color Precision with DMIx
DMIx has become the foundation of Bru’s spectral color measurement and management, delivering a digital-first approach to streamline and elevate workflows.
Country: Belgium
Business: Textile Industry
Website: brutex.com
Making use of:
Reduced time by 99%
Reduced waste by 100%
Reduced CO2 emissions by 99%
Reduced water usage by 100%
Reduced resource depletion by 100%
Key features
- Digital representation of colors ensures light-independent accuracy
- Eliminates subjective discrepancies, ensuring consistency across materials and lighting conditions
- A structured, searchable database with spectral color values as well as fabric information enables easy grouping of fabric collections for efficient management
- Seamless collaboration through the Twinbru platform allows stakeholders to search for colors efficiently, retrieving matching fabric options instantly
Results
By utilising DMIx, Bru achieved the following outcomes:
- Enhanced Accuracy and Consistency: Colors remain consistent from digital design to physical production as spectral color management eliminates human error and subjectivity.
- Accelerated Time-to-Market: Bru can respond to market demands faster as approval timelines have been reduced with digital spectral data and centralized access.
- Cost and Environmental Savings: Reduced dependency on physical samples also reduced shipping costs and carbon footprint. Optimized workflows improved resource efficiency across global supply chains.
- Improved User Experience: External users benefit from an intuitive, fast, and reliable color search experience, enhancing collaboration with Bru’s platform.
Conclusion
The partnership between Bru and DMIx has enhanced color consistency and collaboration, empowering Bru to deliver exceptional service while embracing sustainability. This approach supports immediate operational goals, and also lays the foundation for growth and innovation in the textile industry.
„DMIx has transformed how we manage color, helping us achieve precision, efficiency, and a greener footprint while enhancing collaboration across our network.“
