What an exciting two days it’s been at DMEXCO 2023! We are super happy to have been part of the first “๐๐๐๐๐ง๐๐ ๐๐๐ฆ๐๐๐ข๐ก – ๐ง๐ต๐ฒ ๐ฃ๐ต๐๐ด๐ถ๐๐ฎ๐น ๐ก๐ฒ๐๐๐ผ๐ฟ๐ธ” zone.ย
DIGITAL FASHION offers a forum to both the rapidly growing market for purely digital clothing and the booming market for digital solutions for the development, manufacture and sale of physical clothing. The fair hosted a total of 650 exhibitors, 800 speakers and 40.000 international trade visitors from the world of digital marketing, e-commerce and digital technologies – including first time visitors from the fashion industry.
๐๐ฟ๐ผ๐บ ๐๐ผ๐ผ๐๐ต ๐๐ผ ๐ฆ๐๐ฎ๐ด๐ฒ
Theย DMIxย booth, alongside those of our partnerย verce, theย Hohenstein Groupย andย Epson Deutschland GmbH, was a hub of stimulating conversation and connections with the DMEXCO2023 audience. Gerd Willschรผtz, together withย Jule Widmannย from our partnerย verce, delivered a presentation that invited fashion experts and digital marketers alike into the phygital fashion world.
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๐ฆ๐ฝ๐ฒ๐ฐ๐ถ๐ฎ๐น ๐ง๐ต๐ฎ๐ป๐ธ๐
We would like to express our gratitude to the teams ofย Deutsches Mode-Institutย (DMI),ย DMEXCO – Digital Marketing Expo & Conference,ย Koelnmesse GmbHย as well as the exhibitors for the close cooperation and great exhibition.
The success and positive response we experienced confirms that the worlds of digital marketing and fashion are ready to merge in new and exciting ways.
Cheers to the future!
DMIx, verce and German Fashion Institute (DMI) at DMEXCO 2023